Majolica Factory, Modra
In addition to viticulture, Modra has seen the development of multiple crafts, with the local potters becoming the most famous. The production of majolica is an improved form of work to come from the potter's workshop. The establishment of the Potter's Guild in 1636 is considered the start of majolica production in Modra. The form of Modra's ceramics was shaped over centuries of contact with more remote centres. Traders came to the area from Bohemia, Moravia, Silesia, Austria and Bavaria. Majolica appeared in the town by the 1830s and by definition it is faience that employed the most demanding technology.
The company's current structure is based the formation of Slovenská ľudová majolika in 1952. The exceptionality of Modra's ceramics is based on the hand crafted production and its typical decorations. Clay from local sources is used as the raw material. Turned products are first dried and then fired, followed by glazing and then firing one more time. Decorations remain based on the pattern book provided by Heřman Landsfeld. These ceramics are known for their rich colours except for red with blue, green and brown the most common. The oldest decorations are based on Haban ceramics.
The historical factory building was constructed in 1883 and is located on Súkennícka Street. The exterior walls of the building incorporate preserved parts of the city's former battlement walls. Since its construction the building has also seen a number of partial structure changes.
Modra's majolica and its unique paint patterns, samples of which can be purchased at the factory site, continues to be a sought after item far beyond the borders of Slovakia. During a visit to the factory, visitors are given the opportunity to try their hand at pottery making and to produce a unique souvenir.